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The TMA Committee has kicked-off the year 2016 with a fantastic event. On Thursday, 28 January 2016, a mini-seminar was organized by the International Trademark Association (INTA) and the German Patent and Trademark Office (DPMA) in Munich, Germany. The seminar was specially developed for Trademark Administrators (TMAs) and Paralegals in Germany. [[{"type":"media","fid":"4583","view_mode":"media_large","instance_fields":"override","attributes":{"class":"media-image alignnone size-full wp-image-2533","typeof":"foaf:Image","style":"","width":"844","height":"429"}}]] The four-hour event with the title “Make Yourselves Invaluable to Your Firm and Company”, with over 90 attendees was, thanks to the organizing committee, speakers and sponsors, an overwhelming success. The topics included:
  • Promoting INTA and the work of the German TMA Committee;
  • An update from the German Patent and Trademark Office (DPMA);
  • The role and challenges of a paralegal working outside your country at another office and how to use this to enhance your career;
  • The challenges and views on running a trademark portfolio in-house;
  • What you need to know about preliminary injunction proceedings (PI´s) in trademark cases in Germany.
After a fantastic lunch and snacks provided for by the DPMA, Ms. Barbara Preissner, Head of Trademark and Design Department at the DPMA, started the event off with a welcome speech, followed up by a total of five speakers on different topics relevant for TMAs and Paralegals. The seminar was interactive with a Q&A session after each presentation. [[{"type":"media","fid":"4584","view_mode":"media_large","instance_fields":"override","attributes":{"class":"media-image aligncenter wp-image-2540","typeof":"foaf:Image","style":"","width":"490","height":"388"}}]] The first speaker was Mr. Martin Sebele from the Trademark Department at the DPMA, who gave an update from the DPMA on the changes and updates on classification. Secondly, Ms. Christina Maier, Paralegal at Kuhnen & Wacker Patent- und Rechtsanwaltsbüro, and Ms. Natalie Oei, Head of Trademark Administration/Paralegal at Noerr LLP, shared their experiences with working as paralegals in another office in another country, and how to use this experience to enhance your career. Afterwards, Ms. Claudia Meindel, Head of Intellectual Property Department at Euro-Triumph GmbH, continued with a presentation on legal and corporate practice on running a trademark portfolio in the fashion/lingerie industry from the point of view of an in-house counsel. Mr. Stephan N. Schneller, Attorney at Law at Maiwald Patentanwalts GmbH, gave a presentation on what paralegals need to know about preliminary injunction proceedings (PI´s) in trademark cases in Germany. DOWNLOAD OF PRESENTATIONS: The presentations (in German) given can be downloaded here: VORTRAG_Martin_Sebele_DPMA_Klassifikation VORTRAG_Christina_Maier_20160128_USA_Praktikum VORTRAG_Natalie_Oei_Secondment_Alicante Alexandra Dellmeier, Attorney at Law at LexDellmeier IP Law Firm, and Susanne Ferstl, Freelance Paralegal, closed the mini-seminar with a great round of applause by the participants and small snacks. [[{"type":"media","fid":"4585","view_mode":"media_large","instance_fields":"override","attributes":{"class":"media-image aligncenter wp-image-2541","typeof":"foaf:Image","style":"","width":"505","height":"405"}}]] We want to especially thank the DPMA and its President, Ms. Cornelia Rudloff-Schaeffer, and Ms. Barbara Preissner, Head of the Trademark and Design Department, for actively supporting and hosting this event at their Munich headquarters for the third time after the last TMA event there in 2013. Of course special thanks also go to INTA and DPMA staff members as well as the organizing team in Munich, Alexandra Dellmeier (previous TMA Committee Member), Susanne Ferstl (current TMA Committee Member) and Melanie Schulze. Please see some more pictures from the INTA/DPMA mini-seminar below: [[{"type":"media","fid":"4595","view_mode":"media_large","instance_fields":"override","attributes":{"class":"media-image aligncenter wp-image-2554","typeof":"foaf:Image","style":"","width":"547","height":"389"}}]] [[{"type":"media","fid":"4596","view_mode":"media_large","instance_fields":"override","attributes":{"class":"media-image wp-image-2556 aligncenter","typeof":"foaf:Image","style":"","width":"548","height":"410"}}]] [[{"type":"media","fid":"4597","view_mode":"media_large","instance_fields":"override","attributes":{"class":"media-image wp-image-2559 aligncenter","typeof":"foaf:Image","style":"","width":"551","height":"412"}}]] [[{"type":"media","fid":"4599","view_mode":"media_large","instance_fields":"override","attributes":{"class":"media-image wp-image-2564 aligncenter","typeof":"foaf:Image","style":"","width":"555","height":"415"}}]] [[{"type":"media","fid":"4598","view_mode":"media_large","instance_fields":"override","attributes":{"class":"media-image wp-image-2562 aligncenter","typeof":"foaf:Image","style":"","width":"558","height":"422"}}]] [[{"type":"media","fid":"4601","view_mode":"media_large","instance_fields":"override","attributes":{"class":"media-image wp-image-2568 aligncenter","typeof":"foaf:Image","style":"","width":"559","height":"414"}}]] [[{"type":"media","fid":"4602","view_mode":"media_large","instance_fields":"override","attributes":{"class":"media-image wp-image-2570 aligncenter","typeof":"foaf:Image","style":"","width":"555","height":"408"}}]] [[{"type":"media","fid":"4603","view_mode":"media_large","instance_fields":"override","attributes":{"class":"media-image wp-image-2573 aligncenter","typeof":"foaf:Image","style":"","width":"553","height":"406"}}]]
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The fee system at the European Union Intellectual Property Office (EUIPO) will change from the fee system applied by OHIM - the "old" name of the office until 23 March 2016. The system will change from a basic fee that covers up to three classes of goods and services to a ‘pay-per-class' system.

In the area of fees, the Amending Regulation introduces the following changes:
  • a new one-fee-per-class system for application and renewal fees;
  • an overall decrease in fees payable to the Office;
  • the incorporation of the provisions of the CTM Fees Regulation into the basic regulation.
  Pay for what you need

The Community trade mark included protection for three classes, costing €900 for an electronic application and €1 050 for a paper application. The Amending Regulation sees the Office move to a one-class-per-fee system. This means that in practice applicants will pay a lower fee if they only apply for one class, the same fee if they apply for two, and a higher fee if they apply for three or more. Renewal fees are substantially reduced in all instances and set to the same level as application fees, and there are also reductions in opposition, cancellation and appeal fees.

  Application fees (e-filing)
CTM (old system) Fee EUTM (new system) Fee
First class €900 covers up to three classes First class €850
Second class Second class €50
Third class Third class €150
Fourth and all subsequent classes €150 Fourth and all subsequent classes €150
  Renewal fees (e-filing)
CTM (old system) Fee EUTM (new system) Fee
First class €1 350 covers up to three classes First class €850
Second class Second class €50
Third class Third class €150
Fourth and all subsequent classes €400 Fourth and all subsequent classes €150
  SPECIALTY: New European Union certification mark

European Union certification marks will be introduced in 21 months' time. These will allow 'a certifying institution or organisation to permit adherents to the certification system to use the mark as a sign for goods and services complying with the certification requirements' (Article 74b EUTMR). The registration cost for an EU certification mark will be the same as for an EU collective mark, i.e. €1 800 (€1 500 e-filing); €50 for a second class; €150 for a third (and all subsequent) classes.

This information has been taken from the office's website: https://oami.europa.eu/ohimportal/en/eu-trade-mark-regulation-fees  
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The EU trademark reform package was approved by the European Parliament on 15 December 2015. The amendments are expected to come into force in March/April 2016. The reform package brings changes to the Community Trademark Regulations (Council Regulation (EC) No 207/2009) and adopts a new Directive to approximate the laws of the Member States relating to trademarks. The reform is extensive; the new Directive consists of 57 articles whereas the old Directive only had 19 articles. Major changes are also made to the regulation: for example, the structure of the fees payable will be significantly changed. The aim of the reform is to foster innovation and economic growth as well as to ensure coexistence and harmonization between trademark systems. The changes are intended to make trademark registration systems all over the EU more accessible and efficient for businesses in terms of lower costs and complexity, increased speed, greater predictability and legal security. We have listed some of the main features of the changes to the regulation and the new directive. The list is not exhaustive – and this is just a very short overview.
  1. Name changes
Community trademarks will become European Union trademarks (“EU trade marks“ or “EUTMs“). The name of the Office for Harmonization in the Internal Mark (OHIM) will be changed to European Union Intellectual Property Office (“EU IP Office” or “EUIPO”) and the Community trademark court will be known as EU Trademark Court.
  1. Use of class headings
The rules for classification of goods and services will be updated according to the principles set out by the CJEU in the IP Translator case (C-307/10) rendered on 19 June 2012. The goods and services for which trademark protection is sought for, need to be specified more clearly and with more precision. The use of general terms will be interpreted as including only all goods and services clearly covered by the literal meaning of the term. Owners of EU trademarks which were applied for the entire class heading before 22 June 2012 can file a declaration that their intention on the date of filing had been to seek protection in respect of goods or services beyond those covered by the literal meaning of the heading of that class. The declaration needs to be filed at the Office within six months of the entry into force of the Regulation.
  1. Anti-counterfeiting provisions
In order to strengthen trademark protection and combat counterfeiting more effectively, the rights of the proprietors of EU trademark will be strengthened. It will be possible for the owners of EU trademarks to stop transit of goods, when they bear without authorization a trade mark which is identical or essentially identical with the EU trade mark registered in respect of such goods.
  1. Fee structure
The basic application fee will cover only one class of goods and services and is 850 EUR (when filed by electronic means, otherwise 1000 EUR). The fee for the second class will be 50 EUR and every class after the second 150 EUR. The renewal fees will be lowered to the same level as the application fees. In the Directive, the one-class-per-fee-system is made optional for the Member States. There are more changes included. At this point in time, we only posted a couple of significant changes. As the implementation of the new legislation comes closer in March/April 2016, we intend to go into more detail.
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The reform of the EU trademark system has been ongoing since 2008 and is finally ready for publication. The updated rules aim for a more efficient and cost effective trademark registration process. The dual system of national and EU trademarks covering all 28 member states is retained, whilst national and EU trademark registration procedures are streamlined and further harmonized. The trademark reform package includes amendments to Council Regulation (EC) No 207/2009 on the Community trademark and the adoption of a new Directive to approximate the laws of the Member States relating to trademarks. European Parliament adopted the new laws without any amendments to the Council’s position in first reading. One of the significant changes to the Community Trademark Regulation is the new fee structure for EU trademark registration, which is supposed to make trademark protection on average cheaper, especially for SMEs. Another important aspect of the changes is providing better means to fight against counterfeit goods in transit through EU territory. The Regulation will enter into force 90 days after its publication. The new Directive will still have to be implemented by the member states. The implementation needs to be done within three years after the entry into force of the Directive, except for the implementation of the administrative invalidation and revocation procedures. For this the member states will have 7 years. For more information about the trademark reform package, please see the European Parliament Press release.
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The General Court (EGC) held that as the marks were phonetically identical and visually and conceptually similar they should be regarded as similar overall. Followed from this it was held that the mark at issue could be perceived by the relevant public as originating from the same undertaking or undertakings economically linked to the earlier word mark. The EGC upheld the invalidity action and found that there was likelihood of confusion (Judgment dated 15 October 2015; Case T642/13). Background of the case and subject matter On 10 October 2005 the applicant, Wolverine International LP, obtained an international registration designating the European Community for the figurative mark ‘cushe’ (No.  859087): [[{"type":"media","fid":"4574","view_mode":"media_large","instance_fields":"override","attributes":{"class":"media-image wp-image-2432 alignnone","typeof":"foaf:Image","style":"","width":"150","height":"56"}}]]The mark was registered in Class 25 of the Nice Agreement for the goods ‘clothing, footwear and headgear’. On 20 September 2010 BH Store BV filed a request for a declaration of invalidity against the mark based on the following earlier trademarks:
  • the word mark SHE, registered on 8 November 2000 in Germany (No. 39975501) for the goods in Class 25: ‘clothing, footwear and headgear’;
  • the figurative mark ‘SHE’, registered on 25 April 2000 in Germany (No. 30018423) for goods included in Classes 3, 9, 16, 18 and 25 and reproduced below:
[[{"type":"media","fid":"4575","view_mode":"media_large","instance_fields":"override","attributes":{"class":"media-image alignnone wp-image-2433","typeof":"foaf:Image","style":"","width":"129","height":"80"}}]]
  • the figurative mark ‘SHE’, registered on 15 January 2000 in Germany (No. 39726287) for goods in Classes 3 and 25, identical to the mark reproduced above.
The Cancellation Division rejected the request for a declaration of invalidity. It held that even though the goods at issue were identical, there was no likelihood of confusion. BH Store BV filed a notice of appeal with OHIM. The Board of Appeal (BoA) of OHIM annulled the decision of the Cancellation Division. The BoA considered the goods at issue to be similar or identical. It found that the marks were phonetically identical and visually and conceptually similar and that the earlier word mark had a low degree of distinctive character. Therefore, the BoA found that there was a likelihood of confusion within the meaning of Article 8(1)(b) of Regulation No 207/2009. Decision of the EGC The EGC upheld the BoA’s decision. In its appeal to the EGC, Wolverine International LP claimed firstly that the BoA erred in taking the view that BH Store BV had proved that the earlier word mark had been put to genuine use. Secondly, Wolverine International LP claimed that the BoA committed errors in its analysis of the level of attention of the relevant public, in the analysis of the similarity between the marks and in the examination of the descriptive nature of the earlier word mark. The EGC rejected the first claim holding that the BoA was entitled to find that BH Store BV had provided evidence that the earlier word mark had been put to genuine use. For the second claim, the EGC held that the goods at issue are everyday consumer goods, and the BoA was correct to find that the relevant public was made up of average German end consumers, who are reasonably observant and circumspect. For the similarity between the signs the EGC noted that according to the case law, two marks are similar when, from the point of view of the relevant public, they are at least partially identical as regards one or more relevant aspects. The assessment in relation to the visual, phonetic or conceptual similarity of the signs in question must be based on the overall impression given by the signs. In the present case the EGC found that the earlier word mark is composed of the word ‘she’ and that the sign at issue was perceived as the combination of the word element ‘she’ and a figurative element representing a curved line preceding it. Therefore, the BoA was entitled to consider the signs to be visually similar. For the phonetic similarity the EGC considered that the relevant public perceives the word element of the mark applied for as the element ‘she’, and not as the element ‘cushe’. Therefore, the signs were also phonetically identical. With regard to the conceptual analysis of the signs, the EGC confirmed the BoA’s assessment that the marks were similar because they shared the word ‘she’ and that the figurative element of the sign at issue neither changed nor neutralised the meaning of the word element. The EGC then concluded that so far as the marks at issue are phonetically identical and visually and conceptually similar, they should be regarded as similar overall. Lastly, the EGC held that because of the similarity of the signs at issue and the fact that the goods in question are identical or similar, the BoA was justified in finding that there was a likelihood of confusion between the marks at issue.
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The General Court (EGC) dismissed HP’s appeals in both cases and confirmed that the Community Trademarks (CTM) ELITEDISPLAY and ELITEPAD are descriptive for the goods in respect of which registrations were sought (Judgments dated 22 October 2015; Cases T-470/14 and T563/14). Background of the Cases and Subject Matter On 5 November 2012 Hewlett Packard Development Company LP (HP) filed a CTM application for the word mark ELITEPAD (No: 011318284) with the Office for Harmonization in the Internal Market (OHIM) and on 4 February 2013 HP filed a CTM application for the word mark ELITEDISPLAY (No: 011541901). Both applications were sought in Class 9 of the Nice Agreement Classification. The description of goods for ELITEPAD consisted of “computers; personal computers; laptop computers; notebook computers; tablet computers; computer hardware and computer peripherals”, whereas, the description of goods for ELITEDISPLAY consisted of “computer monitors and computer displays”. Both applications were rejected by the examiner in respect of all the goods concerned on the ground that the marks applied for were descriptive and devoid of any distinctive character. The applicant appealed to the OHIM Board of Appeal (BoA). The BoA dismissed the appeal as it found that the sign ELITEDISPLAY consisted of two conjoined word elements, ‘elite’ and ‘display’, and therefore it would be understood as referring to a computer screen or similar piece of equipment that shows information, selected as the best. It found that the two elements were individually descriptive, and the mark consisting of two descriptive elements, was itself descriptive. The appeal for the application ELITEPAD was also dismissed on similar grounds as the BoA found that the sign would be understood by the relevant public as referring to computers or computer hardware containing a panel which is responsive to pressure or touch and which is exclusive or has exclusive and special characteristics or which is of excellent quality. Decision of the Court The EGC dismissed HP’s appeals in both cases. Firstly, the ECG stressed that the descriptiveness of a sign may only be assessed in relation to the relevant public’s perception of it and in relation to the goods or services concerned. The Court held that as it is usual in English to create words by coupling together two words, the combination of ‘elite’ and ‘display’ would not result in a specific meaning different from that conveyed by the two components. In both decisions the EGC held that the word ‘elite’ is used in English to describe not only persons, but also objects. In addition, the word ‘elite’ refers to the notion of exclusivity. Therefore, the signs ELITEDISPLAY and ELITEPAD present a sufficiently close link with the goods designated by the mark applied for, for the signs to fall within the scope of the prohibition laid down in Article 7(1)(c) of Regulation No 207/2009. The issue of previous decisions of OHIM accepting registration of marks containing the word ‘elite’ is also examined  in both judgements. The EGC states that decisions already made in respect of similar applications should be taken account of. It should also be considered with special care whether they should be followed or not. However, in the present cases the applicant cannot successfully rely on OHIM’s previous decisions as the Board of Appeal has duly given its reasons for not following the previous decisional practice. The EGC holds that the signs ELITEDISPLAY and ELITEPAD were descriptive of the goods in respect of which registration was sought and that they could not, as a result, be registered as Community Trademarks.
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[[{"type":"media","fid":"4573","view_mode":"media_large","instance_fields":"override","attributes":{"class":"media-image wp-image-2409 alignright","typeof":"foaf:Image","style":"","width":"267","height":"61"}}]]The World Customs Organization (WCO) was established in 1952 as the Customs Co-operation Council (CCC). It is an independent intergovernmental body with a mission to enhance the effectiveness and efficiency of customs administrations. It is the only international organization with competence in customs matters. In 2011 the WCO made available The Interface Public-Members (IPM) platform, which is a unique tool allowing customs officers to verify the authenticity of products and rights holders to share relevant product information online. The platform started out as a genuine and fake database, featuring pictures and basic descriptions of products. After many improvements, the platform has now been developed to a system offering additional options, including the ability to send alerts to customs officers, an e-learning feature and a mobile application. In September 2015, the web and mobile versions of the redesigned new platform was made available to WCO Members. The changes in the platform were based primarily on feedback collected from all stakeholders. The updated platform includes new functionalities and offers users, for example, the ability to search a product simply by scanning the barcode and, when available, verifying a product using security features. For more information about the IPM please click the link below: http://www.wcoipm.org/
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